DIRECTOR (BUSINESS STRATEGY)

Prakash Vardarajan

Prakash is Director of Strategy & Business Development. He has over 3 decades of ME / Africa experience in Sales / Business Development roles in Food, Health & Wellness, Nutrition, Personal & Beauty care categories. Senior Business Development / Trade marketing professional with Blue chip FMCG MNCs across the region.

Qualification: He is an Engineer and MBA.

Experience: He previously held multiple roles with FMCG giants as sales and business development roles.

Expertise: FMCG specialist with proven Expertise in Developing partner relationships, White space strategies. Deep   understanding of Channel / Shopper, RTM  nuances in ME Geographies including successfully establishing JV relationships

Geographies Covered: Africa, GCC and UAE